How You’re Being Tracked Online and Measures to Prevent It

There’s just about no one that can say they’ve never been online or used online services. We spend a significant part of our daily lives online, which can bring various risks. It’s simple for apps, websites, and hackers to track and use your online activity for their own purposes. However, we look into useful tools like rotating residential proxies and more to help prevent others from tracking you.

How Others Track You Online?

People are often surprised to find out how much they’re being tracked online. With devices like your smartphone, tablet, and desktop, various apps, websites, and hackers can track your online activities. These activities could expose sensitive information like your physical location, personal information, financial information, and more.

Others can track you using the following methods:

  • Your IP address
  • Cross-tracking between your devices
  • Cursor tracking software/Tattleware
  • Email exchanges
  • Frequently visited accounts on devices
  • Location software like map apps
  • Your search history

Why Are You Tracked Online?

The benign reason that others track you online is to learn your shopping habits and provide more targeted marketing. While this can feel invasive and result in spam emails, it’s ultimately not harmful. However, cybercriminals and hackers can also track you using the above methods and learn more confidential information, like your social security number, home address, and habits.

Ultimately, if hackers and scammers have this information, they can also more easily scam you. Phishing attempts, false advertisements, and more are all ways you can be conned out of your money when your habits and information are known.

Measures to Prevent From Being Tracked

Whether it’s to avoid targeted marketing and prevent your personal information from being vulnerable or to stay safe from hackers, there are various methods you can use to protect yourself online.

Multiple Browsers

Using multiple browsers to create accounts and browse the internet is a simple way of making it difficult to track you. That’s because you split your activity over various browsers that don’t share information. It also limits your exposure to web tracking, keeps your various activities separate, and you can delete information easier.

Mixing User Agents with Extensions

A user agent is the software that tells the website which browser you’re using, your rendering engine, and your operating systems. This information is shared to ensure the version of the website you see is optimized for your browser and device. You can change the user agent to confuse any trackers on these websites.

A user-agent switcher is a tool you can use to switch the type of user agent you have, making it look like you’re using a different browser and device. You also have access to various privacy extensions which work with this user-agent switcher to protect against tracking.

Stay Private in Public

Don’t use public networks to browse the internet when you’re in public. While free Wi-Fi seems beneficial, these open networks can leave a gap in your device’s defenses for hackers to sneak through. Instead, stay on your private network, and ensure you don’t give strangers access to that network or your device.

Adjust Privacy Settings

It’s best to adjust your privacy settings on your devices and browsers to avoid online websites and hackers tracking you. Enable “Do Not Track” on your browsers and devices to keep the device from tracking you. While it won’t stop a determined hacker, it helps lessen the tracking cookies on your browsers. 

Also, ensure that mobile apps don’t have permission to track your location, as this is another avenue that reveals your activities to others. Only use apps that require your location when using a proxy that helps block malicious websites, connections, and more.

Don’t Save Cookies

While we’re on the subject of cookies, another good step is not to accept website cookies. These cookies track your activity on the website, leaving a digital footprint behind. It can also reveal your habits, likes, IP addresses, and more.

Use Rotating Proxies

Using rotating residential proxies is an easy way to keep yourself from being tracked. Residential proxy servers contact the website on your behalf, so you’re never directly contacting it. The IP addresses it uses are from actual home devices, making you look like a natural person and enabling you to browse the web safely. 

Rotating residential servers use a new IP address each time you make a new connection. These rotating IP addresses make it extremely difficult to track you, as the proxy takes care of the cookies and leaves no digital footprint behind to exploit.

Rather Stay Safe Than Being Tracked

While there are various ways to try and avoid being tracked, there’s no way to ensure it won’t happen as long as you use the internet. Rotating residential proxies is an excellent preventative and protective measure, but we advise you never to log into your Google, Apple, Facebook, or other essential accounts while browsing unprotected. You can never be truly certain how you’re being tracked, as such you should implement as many different measures as you can to protect your privacy.